Re: [boost] [ANN] build2 - C++ build toolchain

Hi Boris, thanks for the response! On 04-Feb-16 5:42 PM, Boris Kolpackov wrote:

Hi Vladimir,

Vladimir Prus writes:

...

could you consider using name that's not 'build2'?

I honestly don't see how 'build2' (always spelled in lower case, no space between 'build' and '2') can be confused with 'Boost.Build 2', I think that's a bit of a stretch.

I would say that if humans are to read those names, they would not care about capitalization and spacing. You hear "build 2" part and you're already confused. Do you honestly believe that if you say "boost build 2" and "build 2", there is no likelihood of confusion, to speak in trademark terms?

For the 'b2' logo (and that's only place we use 'b2' -- our executable name is called 'b' and we always call the project 'build2'), yes, you may have a point. But, again, confusing a logo with an executable name, I don't know... We will probably change/stylize the logo at some point so it will hopefully be even less confusing.

Probably more than 90% of people use the name of the executable to refer to Boost.Build, quite natural for a build tool where the executable is the primary interface. It's not a name of some deeply hidden component. Also I am not sure how you plan to stylize your logo - if it remains a wordmark, changing font and colors but retaining "b2", there would still be confusion between b2-the-executable-name-for-a-C++-build-system and b2-the-wordmark-for-a-C++-build-and-packaging-system. I realize you must have spent some money on the domain name, and gave talks, so renaming everything might not be an easy option, but at least avoiding "b2" is possible, don't you think? -- Vladimir Prus http://vladimirprus.com